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    日期題名作者
    2015 The Effect of Limit Order Book Information on Investors with Different Risk Attitudes Ya-Hui Wang, Chien-Chih Lai
    2015 Does Winning an Award Affect Investors’ Brand Preference and Purchase Intention? Wang, Ya-Hui
    2015 Does Investment Experience Influence Fund Investors’ Perceived Value and Purchase Intention? Wang, Ya-Hui
    2015 The Usability Evaluation of Website Interface for Mobile Commerce Website Tsung-Yin Ou, Chyuan Perng, Shih-Peng Hsu, Wen-Chih Chiou
    2015 The Impact of Bed and Breakfast Atmosphere, Customer Experience, and Customer Value on Customer Voluntary Performance: A Survey in Taiwan Chen, Jui-Lung
    2013-12 綠色消費知覺價值語意圖之前因與實踐之關係 吳淑鶯
    2013-12 顧客關係聯結與創新行銷策略對主題遊樂園消費者行為之影響 吳淑鶯
    2013-12 Big five personality traits as predictors of internet usage categories 曹文琴
    2013-12 Facilitators of National Innovation Policy in a SME-dominated Country: A Case Study of Taiwan 林裕淩
    2013-10 The Determinants of Ecotourism Behavioral Intentions 劉晉宏
    2013-08 綠色營運策略之影響前因與績效評估關係 吳淑鶯
    2013-07 金融危機下的財政政策:振興經濟擴大公共建設投資計畫與消費發放的經濟效果 劉晉宏
    2013-07 User goals in Technology-based Self-service Systems 林裕淩
    2013-06 尋求教師自主力量—勤益科大教師會成長實錄 鄧美貞
    2013-04 The Performance of ISO Certification based on Consumer Perspective – A Case Study of Travel Agency 吳淑鶯
    2013-04 A Study of Consumers Willingness to Pay for Environmentally Friendly Clothing for Generation Y: The Influences of Shopping Orientation, Fashion Orientation and Green Consumption Style. 林裕淩
    2013-03 應用QR Code優惠券於行動行銷 ─ 以知覺QR Code優惠券價值為觀點 曹文琴
    2013 檢驗網路銀行之採用意願—創新擴散理論與科技接受模式之貢獻 林裕淩
    2012-12 Comparison between Hotels and Motels using CRM Effect Model – An Empirical Study in Taiwan 吳淑鶯
    2012-11 Optimal pricing and ordering policies for deteriorating items with multivariate demand under trade credit and inflation 林麗嬌
    2012-09 Fiscal Decentralization and Multinational Firms' Ownership -- Evidence from China 鄧美貞
    2012-07 Exploring how relationships quality influences positive eWOM: the importance of customer commitment 曹文琴
    2012-04 The Values of College Students in Business Simulation Game: A Means-end Chain Approach 林裕淩
    2012-03 The performance evaluation and comparison based on enterprises passed or not passed with ISO accreditation --An appliance of BSC and ABC methods 吳淑鶯
    2012-03 The Relationship between CRM, RM, and Business Performance: A Study of the Hotel Industry in Taiwan 吳淑鶯

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